Real Estate

India Witnesses A Surge In Foreign Investment In The Real Estate Industry

The past few years have been tough for the real estate sector. Badly affected by the slowdown, the industry witnessed a severe liquidity crisis and a dip in optimism among the developers and homebuyers. However, because of government reforms and the introduction of business-friendly and people-centric policies, the real estate sector is once again picking up pace. This has reinforced the confidence of investors, both foreign and domestic, and leading developers like Asif Balwa of DB Realty in the real estate sector. The last few months have seen massive foreign investment being pumped into the industry.

According to reports, in terms of foreign capital inflow, India stands at the 19th position among 73 countries. In contrast to 2017, capital inflow witnessed a 31 percent increase in 2018 and was around 2.6 billion. The first quarter of 2019 was good from the investment point of view. Reports suggest that during this period, approximately Rs 17,600 crore was invested in the market.  As per a data from Cushman & Wakefield, in over a decade this is the highest first-quarter inflows. This was an increase of 7 percent as compared to 2018. In 2018, the investment stood at Rs 16,528 crores.

The huge investment pouring into the real estate industry is because of the sustained efforts made by the government of India to bring the industry back on its feet. To pull the industry out of the slowdown, investor-friendly reforms were initiated. Further, the strong market fundamentals and the positive sentiment among the investors and the developers because of the Real Estate Investment Trust offerings have led to India witnessing a surge in foreign investment. Adding to this is the implementation of a variety of taxes, efforts to curb the menace of black money and the government’s move to give a much-needed push to the affordable housing segment.

Majority of the investments are in the office segment, which is turning out to be a lucrative option for both domestic and foreign investors. The office segment witnessed a 54 percent share of the investment. The hospitality segment was the second best investment option for investors garnering some 27 percent share of the total investment. Many investors are also significantly investing in the logistics space. The revival of the Mumbai real estate industry has been remarkable and this has attracted the attention of investors. The city garnered a share of approximately 30 percent of the total investments. Bengaluru, popularly known as the Silicon Valley of India and an IT hub, came at the second place with around 27 percent of the investment share.

Though the real estate industry is still facing some problems, but the interest of the foreign investors and the pumping in of huge investments are an indication that the sector is witnessing an upward growth. In the long run, more foreign investment flow in the country will help in building a robust infrastructure which will lead to more employment opportunities for people. The increase in foreign investment has also resulted in some of the top developers of the country like Asif Balwa DB Realty launching projects ranging from the affordable to the premium segment.





Real Estate

5 Reasons Why VR In the Real Estate Industry Is A Must Have

At first, virtual reality in the real estate industry was met with mere hilarity and called a ‘dream’ by many – but since then, a lot has changed and a tonne has evolved – and soon, you’ll be called ‘out of touch’ if you are not using VR in your arsenal of sales and marketing tools at your real estate firm. Here are 5 reasons why.

  • Viewing properties, 24/7, from the comfort of the home

Relaxing on your sofa, VR allows you the opportunity to view properties located anywhere in the world in the click of a mouse button. A completely, fully immersive experience allowing you to walk around the home, visualise what will go where and even plan your decoration plan.

Your customers will be able to visit any particular house or apartment (or in that case, any development) as they would in real life – and that’s a HUGE benefit to people seeking to move to another country and potentially saving thousands on flying back and forth.

  • Creating the sense of ownership

In the real estate industry there’s a saying – if you can provide the prospect buyer with a sense of ownership half the battle has already been won. With virtual reality tour companies such as Voxel Worlds – these guys provide the client with the ability to gain that seamlessly.

Customers will be able to see in absolutely devastatingly good detail every iota of their next purchase – and this instils a feeling of ownership – which has been known to dramatically enhance sales rates.

  • GREAT Construction Management

VR is not only an outstanding presentation and selling tool, but can also be incredibly useful at the stage of a properties design and construction. Plans that are put forward with the use of these new technologies are far clearer and the visualization of different stages of construction improves planning work for whoever is carrying out the contract meaning a more concise build.

  • The prestige

Offering virtual reality as a means of a selling tool is seen as nothing short of class. If you have the ability to fully submerse your clients into prospect developments and existing ones will mean that the client will likely choose your firm over competitors not using VR – it’s just facts – a clear, transparent plan for a client will inevitably lead to better sales and a higher prestige/reputation for your real estate firm in general.

  • Profit!

Finally, the most important aspect, VR is a significantly good investment for long term profits. Companies utilising VR have seen a monumental rise in revenue because of their usage of VR.

After all, who doesn’t want profits to increase whilst making for happier customers?

Many real estate firms use dated sales and marketing tactics, which are becoming more and more futile. In an industry as competitive as real estate people are looking for stand-out selling points and utilising VR will definitely help your real estate firm stick out from the crowd.